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Market Intelligence Reports & Professional CMA Software

iMax's Market Intelligence Reports and Professional CMA Software are specifically designed to provide you with unparalleled market data and customized reporting to be used in listing and marketing presentations to differentiate your expertise and support your pricing recommendations. They also serve as an invaluable resource in measuring, communicating and advertising your office's market share and successes.

iMax's Market Intelligence Suite includes more than 15 reports and trend charts, available 24/7/365, customizable to include your personal branding and downloadable for use in multi-media or print presentations. Reports and trend charts available include:
  • Market Trends (inventory, actives, under agreements, and sales)
  • Price Bands (inventory, actives, under agreements, and sales)
  • Absorption Reports (by towns, property type, price, by month and date range)
  • Market Share and Agent Productivity
  • Charts
  • Median sale price
  • Units sold
  • Absorption rate percentage
  • Price variance (by dollar amount and by percentage)
  • Days on market: Active, Under Agreement, Sold
  • Sale price to list price
And it doesn't end there. There's our easy to use, all-inclusive Comparative Market Analysis (CMA) and Listing Presentation software which allows you to create professional, comprehensive CMAs for your personal listings with:
  • Integrated mapping using Google Maps of the CMA's subject property and all identified comps
  • All MLS photos and the ability to add additional images
  • Complete CMA editing and adjustment features just like appraisers use
  • Auto updating of property statuses from Active to Under Agreement, Sold, Cancelled or Withdrawn
  • CMAs may be archived, emailed or printed
  • Additional printed options for your listing presentation includes resumes, marketing services, marketing plans, principles of pricing, editable seller proceeds, RE/MAX specific marketing pages
And, iMax's professional CMA software allows you the option of printing out just the comparison property information to use on drive-bys.
Real Estate Agent Web Sites

"You have to have a much more data driven presentation nowadays. Sellers are more sophisticated than they used to be; they want the hard facts. We have this information with iMax - to not use this data is a large mistake in my opinion."

-- Tom Carroll, RE/MAX Platinum Club

"Using iMax's CMA software, not one seller has challenged my results, even when the results are not in their favor or at the level of their expectations. I finally have a product that ensures my expertise is validated with every statistic available."

-- Mary Ellen Galaris, RE/MAX 100% Club
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Raving Fans

"It's not hard to look like a rock star with iMax." -- Kristy Bonaventura, RE/MAX 100% Club

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